New Limited Edition IQOS ILUMA WE

At IQOS we are always looking for new ways, new ways of doing things. Like you, every day we reinvent ourselves to move towards a better future: a world without the smell of cigarette smoke and ash, full of advantages and with a lot of style. Because we all see the world in a unique way. Don't miss the limited edition IQOS ILUMA WE.

Heating up tobacco with IQOS is already an experience, but doing so with the new WE Limited Edition is an even more special experience. Because the IQOS ILUMA WE Limited Edition features an amazing multicolored blend, which perfectly captures the unique sense of unity and diversity of the IQOS community. This limited edition colors our devices: IQOS ILUMA One, IQOS ILUMA and IQOS ILUMA Prime.

Just like the 18.5 million adult smokers* who have left cigarettes behind and switched to IQOS, they share a unique lifestyle. And only a select few can access the most exclusive IQOS, as IQOS ILUMA WE units are very limited. Hurry and get yours now!

Join the change! If you are an adult smoker, join the IQOS community and get your IQOS ILUMA WE Limited Edition at an incredible price with the personal code of an IQOS user friend. If you are already an adult user, recommend IQOS to your adult smoking friends and family **, there is a reward for you too. Share your personal code with them and discover together a better future, full of advantages and benefits. Share the future you want, with the people you love.