Iqos

16 Jul 2020

Can IQOS help me reduce cigarette smell?

Improving the present through innovation is the main goal that drove us to invest time and resources in technological and scientific development in order for a smoke-free future to be possible. These efforts have enabled the creation of a new technology called Heat-not-burn, which is the basis of the IQOS electronic device. This system differs from traditional cigarettes for the absence of combustion: it does not burn, but heats the tobacco.
IQOS is a better alternative to burning tobacco as it offers several benefits to adult smokers, from completely eliminating smoke itself to reducing the cigarette-like smell. According to one survey, smokers who switched to IQOS say that their breath smells better and they feel more confident approaching others than they did after smoking a cigarette1. This simple yet fundamental change can significantly improve some important aspects such as smokers’ oral care and overall aesthetics compared to continuing to smoke traditional cigarettes.
How to get rid of the smell of cigarette smoke with IQOS?
Thanks to IQOS, an electronic device that does not produce any smoke or ash, you can say goodbye to cigarette smell. The innovative HeatControl™ technology heats the tobacco to a significantly lower temperature without burning it like conventional cigarettes do, thus it does not produce ash and the classic smell produced by cigarettes is reduced.
Advantages of IQOS: you can reduce the smell of smoke from your clothes and your life
Cigarette smoke can be annoying, not only to smokers themselves but also to the people around them. You may have wondered how to get rid of tobacco smoke from your hair, furniture or clothes: there is nothing worse than clothes that smell like tobacco smoke because it follows you all day and is perceived by those around you.
IQOS, a better alternative for adult smokers
Today, there are already more than 12.7 million adult smokers in the world who have switched to IQOS2, which leads us to believe that a smoke-free future is possible and that IQOS, while not without risk, is actually a better alternative for adult smokers. Moreover, IQOS is a product designed by and for the user, so it aims to continue improving in performance, durability and customization.
See for yourself how IQOS can reduce cigarette odour
Where can you buy IQOS? On our official website, or in person through the help of the IQOS store locator, you can find out where the physical IQOS stores are located and visit the one you choose. Also, if you live in Madrid you can try the Click&Collect service for IQOS 3 DUO. These are our latest models and have a more durable battery, as well as the IQOS ProtectPlus™ system, comprised of sturdy material that ideal to protect your device from any damage.
Find out for yourself how to get rid of unpleasant odour with IQOS. If you have other questions about IQOS, learn about the benefits of switching.
You can also check the FAQs on our website, request your free product trial or get in touch with one of our consultants who can explain the advantages of IQOS and resolve any of your questions.

1Source: an online survey conducted by external market research agencies in 2016 and 2017 to a selected sample of 3,157 IQOS users in Japan, Switzerland, Italy, Romania, and Spain.
2Source: financial data or estimates from PMI, IQOS user panel and PMI market studies. Data updated as of March 2020. IQOS users who have completely stopped smoking cigarettes and for which PMI heating tobacco units account for at least 70% of their heating tobacco consumption in the last week.