Dec 18, 2023
5 Reasons to Switch to Heating Tobacco
The world of tobacco has undergone a revolution in recent years with the introduction of heated tobacco. If you're an adult smoker considering making the switch to heating tobacco instead of burning it, here are five reasons to take the leap into this new technology:
1. No More Smoke or Ashes
One of the most prominent reasons to opt for heating tobacco is the elimination of smoke and ashes associated with traditional cigarettes.
With IQOS, there is no combustion. Instead of igniting with fire, the tobacco is heated at a temperature lower than combustion, releasing a vapor that contains nicotine. This means no annoying smoke permeating your clothes or surroundings, and you won't have to worry about pesky ashes. Say goodbye to ashtrays and persistent odors on your hands!
2. A Cleaner Experience with IQOS
When you switch to heating tobacco, you'll find that our devices offer a cleaner experience compared to traditional cigarettes. With IQOS ILUMA, you can bid farewell to the persistent
smell of tobacco smoke that lingers on your clothes and surroundings.
Moreover, our IQOS ILUMA devices don't require cleaning to ensure optimal performance, and they won't leave tobacco residue in your pocket or bag.
3. Online, in Tobacco Shops, and Boutiques: IQOS Near You
Accessibility is key when it comes to transitioning to heating tobacco.
IQOS offers its products at
various locations: from physical stores and tobacco shops to IQOS boutiques and online retailers. Whether you prefer the convenience of online shopping or want to experience the advantages of our products in person, IQOS is near you.
The availability of IQOS in different locations makes it easy to access our devices and accessories, providing technical support with experts, personalized assistance, and guided trials.
4. Variety of Devices and Accessories
IQOS also provides a wide variety of devices and accessories that cater to your individual preferences. From
three models of ILUMA devices,
limited editions, to a multitude of
accessories, IQOS allows you to customize your smoke-free experience to the fullest.
5. IQOS Support
Heating tobacco may seem overwhelming at first, but at IQOS, we are committed to making this transition as easy as possible.
With our robust customer
support system, you can get answers to your questions and resolve any issues you may encounter along the way. From tutorials to in-store customer service, we want to ensure you have all the support you need to make the most of this new smoke-free experience.
Switching to heating tobacco with IQOS not only provides a better alternative to traditional cigarettes but also offers a customizable and accessible experience for all adult smokers who wish to continue smoking.
More than 19.4 million adult smokers have stopped burning tobacco and switched to heating it with IQOS*.
*Source: financial data or estimates from PMI (excluding Russia and Ukraine), IQOS user panel, and PMI market studies. Data updated in June 2023. IQOS users who have completely quit smoking cigarettes and for whom PMI's tobacco heating units represent at least 70% of their tobacco heating consumption in the last 7 days.
What are you waiting for? Take the step and switch to heating tobacco with IQOS!