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IQOS ILUMA devices.
IQOS ILUMA devices.
Introducting IQOS ILUMA

Upgrade to a new generation

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A smarter and more intuitive experience

Technology for an enhanced experience

With the help of technological breakthroughs, the all-new IQOS ILUMA minimizes your efforts, while allowing you to have the best heating tobacco experience.

Ready for the next level?

No smoke or ash, meet the new heating tobacco units with SMARTCORE™ technology, made only for IQOS ILUMA™.

Do not ingest or disassemble SMARTCORE™ sticks. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children.

Made for you

IQOS ILUMA's pioneering bladeless SMARTCORE INDUCTION SYSTEM™ works in harmony with the new heating tobacco units with SMARTCORE™ technology.

Do not use IQOS ILUMA™ and SMARTCORE™ sticks with previous IQOS™ generations, as this may cause damage to your device.

An IQOS ILUMA device in a person's hand.
An IQOS ILUMA device in a person's hand.
A hand removing a Holder from an IQOS ILUMA Pocket Charger.

Technology for an enhanced experience

With the help of technological breakthroughs, the all-new IQOS ILUMA minimizes your efforts, while allowing you to have the best heating tobacco experience.

Ready for the next level?

No smoke or ash, meet the new heating tobacco units with SMARTCORE™ technology, made only for IQOS ILUMA™.

Do not ingest or disassemble SMARTCORE™ sticks. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children.

Made for you

IQOS ILUMA's pioneering bladeless SMARTCORE INDUCTION SYSTEM™ works in harmony with the new heating tobacco units with SMARTCORE™ technology.

Do not use IQOS ILUMA™ and SMARTCORE™ sticks with previous IQOS™ generations, as this may cause damage to your device.

IQOS ILUMA PRIME
IQOS ILUMA PRIME
IQOS ILUMA PRIME
NEW
New

Most advanced device

Intuitive by design, effortless and clean. 

Discover IQOS ILUMA PRIME Discover IQOS ILUMA PRIME
IQOS ILUMA
IQOS ILUMA
IQOS ILUMA
NEW
New

Familiar.
Enhanced

Familiar design. Enhanced experience.

Discover IQOS ILUMA Discover IQOS ILUMA
IQOS ILUMA ONE
IQOS ILUMA ONE
IQOS ILUMA ONE
NEW
New

Pocket-sized

All-in-one design. Ideal on the go. 

Discover IQOS ILUMA ONE Discover IQOS ILUMA ONE
An illustration showing induction heating in IQOS ILUMA.
An illustration showing induction heating in IQOS ILUMA.

Next level experience

The heart of the new bladeless SMARTCORE INDUCTION SYSTEM™ is the metal heating element placed at the core of the heating tobacco unit with SMARTCORE™ technology. 

Discover more Discover more

Your style.
Your details

Mix and match as you go with our widest range of accessories. Ever. 

Discover accessories
IQOS ILUMA PRIME devices in different colours.

Simple ways to switch

Try IQOS ILUMA

Take a guided trial with an expert online or at home with our lending service.

Learn more

Try IQOS ILUMA

Take a guided trial with an expert online or at home with our lending service.

Learn more