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Discover IQOS

Welcome to a future without smoke.

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How to use IQOS?

Learn step by step how to use IQOS

1

Introduce the heated tobacco stick and turn on the device

2

Through induction technology the device Will heat the tobacco stick without burning. As a result no smoke or ash is generated!

3

Once the device vibrates it is ready to use!

Discover the technology behind IQOS
Que es IQOS - por que IQOS Desktop (5)

Why switching to IQOS?

Why are overage smokers switching to heated tobacco with IQOS

No smoke

Unlike cigarette, IQOS does not burn tobacco and as a result does not generate smoke

No ash

By heating tobacco instead of burning, there is no combustion and therefore no ash

No tar *

Tar is the residue generated after burning a cigarrete. IQOS does not produce tar as it heats tobacco rather than burning it.

*IMPORTANT INFORMATION: The absence of tar does not mean IQOS ILUMA is risk-free. Its use delivers nicotine, which is addictive.

22.1 million overage smokers have already switched to IQOS*

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*Source: PMI financial data or estimates, IQOS ILUMA user panel and PMI market research. Data updated as of July 2024. IQOS users who have completely stopped smoking cigarettes and for whom PMI heated tobacco units represent at least 70% of their heated tobacco consumption in the past 7 days.

How does it sounds?

Discover it yourself.
Get your first device and pay for it after 14 days only if you are convinced. If you end up choosing to keep your device you can do so with a 10€ discount coupon.

I'm in!

Something we haven’t covered?

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Available every day from 9AM to 9PM (1h less in Canary Islands) 

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Give us a call

An IQOS coach is waiting to give you the answers you need.

Available Monday through Friday from 9AM to 9PM and weekends from 9AM to 6PM (1h less in Canary Islands)

Service not available in the Canary Islands on Sundays